AMPPlaybook_Gradient_1920x1080.jpg

Automated Promotional Tools

One-Sheet

Pandora is always working to connect artists and fans, both on and off our platform. Using information provided by our live event partners (Ticketmaster, Eventbrite, and Songkick), we are able to promote your shows to the fans most likely to buy tickets. We do this by studying the habits of people listening to your music and matching them with shows in their area.

These promotional tools are completely automated. As long as we have the necessary information about your shows, your fans will be notified without any required action on your part.

 

IN-APP NOTIFICATIONS: DEPLOYED FOR EVERY SHOW IN OUR SYSTEM

  • “Now Playing” Screen Banner

    • A dynamic overlay on the “Now Playing” screen (mobile and desktop) to alert listeners of upcoming tour dates and prompt them to purchase tickets.

  • Personalized Feed Notifications

    • Interactive notifications that surface in a listener’s mobile feed when tour dates are announced or tickets become available for upcoming shows.

ALERTS: OPTIMIZED FOR SUPERFANS

  • Concert Digest Emails

    • Personalized emails sent to listeners when Pandora has identified at least two upcoming events they might enjoy.


QUESTIONS? Visit our Support page.